FOR THE DEVELOPMENT OF INNOVATIVE NEW PRODUCTS,
SERVICES AND BUSINESS MODELS
INNOVATION IS PROFITABLE
Perspectiva: Marketing, creativity, design and engineering of products.
To do this we combine strategic marketing, creativity tools such as lateral thinking and consumer behaviour studies to produce truly innovative concepts and solutions, which generate value as a result of efficient and inventive design and engineering.
Full Service Innovation, the formula to convert your company into one which is competitive, profitable and with its own identity.
Perspectiva offers a 360° service which covers all the phases of the project process from initial creativity through to engineering development and industrialisation, but if this is all that is required, they can also apply all of their knowhow on just one phase of the project process. The complete knowledge of all of the innovation process, guarantees excellent results in all of the phases in which they participate. More information.
Exclusive methodology: IOPIR®, Identification of Opportunities For Profitable Innovation
A methodology created by Perspectiva, in which an exhaustive analysis of the strategy of the market is considered, together with the social context and technical feasibility, giving rise as a result to the identification of new market niches, services and products of high value. This method has been applied on numerous occasions, leading to very successful results.
Dermoprime, is a perfect example of the application of our innovation process.
Dermoprime began from a deep qualitative and quantative study in the health care sector, which identified a need for a change in its brand strategy. As a result Perspectiva was given the responsibility for creating a new product range, managing and supporting the technical development, branding, commercial communication and product launch in the process. An account which successfully demonstrates Perspectiva’s methodology “Full Service Innovation”.
Perspectiva with the new talent in R&D and i.
In Perspectiva we have an open door to creative and innovative professionals from business, marketing, engineering, product development… We want to meet you.
Noticias
PERSPECTIVA & ESADE on innovation and applied to attracting clients
Perspectiva participa com Esade na inovação aplicada a captação de clientes.
PERSPECTIVA collaborating on the TRANSVERSALIS project
The objective of this project transversalis, subsidized by funds from the European community is to facilitate business creation and enterprise value between the North of Catalonia and southern France.
Ànima, a TV program of Canal 33 reported on the GiDi awards and the DS Totem presented by Perspectiva
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Lithium 14,4V Power Drill. Casals Lithium
Creation and development of a new product line providing greater durability and faster load recharge.
My First Driving School. Scalextrics by Tecnitoys
Scalextric asked Perspectiva to create a new line of products for the youngest segment of the market.
Brainstorming Sessions. Creativity, Strategy & Development
Creative sessions and strategic development to create new services improving our client's positioning.
